Ripping off the Band-Aid

About 4 years ago, the gears of the Corporate Machine finally ground me down.  I’d had enough, and I said “f*ck this,  and f*ck you too” to not just my boss, but an entire way of life. It just wasn’t for me. I was terrified though.  I had 3 kids, a brand-new baby girl, and a lovely wife at home (in a bloody rental) and I just couldn’t run around quitting cushy office jobs like that. I’ll never forget what she told me though. I was as close to showing signs of anxiety as I ever get, flustered and floundering about, when she held my chin in her hands, focused her intense green eyes into mine, and said, “Hey.  No matter what happens… we’re not gonna starve.” That moment forever changed me and how I approach my business.  Because it was at that moment, that my business was officially born. I loved Web Analytics.  I love the idea that you can have numbers that show you what people are doing on your website.  I love that you can find out… Read moreRipping off the Band-Aid